Good news, seems like they start to work on something similar even for UK. Now, i do not know about the cost, fees, efficiency and all the rest implied, but i will follow up. The product is called ImpulseSave, and they claim something like:
"You already use your computer, tablet or smartphone to buy music, groceries and even find your next home – impulseSave® brings that modern way of thinking to investments.
We’ve also lowered one of the key barriers to regular investment by making it possible to add as little as £1 at a time to your investments through impulseSave®.
By empowering you to set financial goals, regularly review your investments against those goals and top-up easily and quickly to close any gap, we’re helping you form the habits of a long-term investor. Reaching your goals has never been easier."
You can read all the presentation here, to check about.
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